SAS Branding

SAS (Smart Architecture Solutions) is an Egyptian brand offering integrated services in construction, interior design, 3D visualization, and Smart Home Automation systems. Originally launched under the name “Al Fajr,” the company rebranded to SAS to better reflect its innovative approach and focus on intelligent, design-driven solutions. Targeting A and B segment clients across Cairo, Giza, and the North Coast, SAS has successfully delivered over 23 high-quality projects nationwide. The company is committed to creating a seamless customer journey—from free consultations to after-sales support—while steadily building a strong local presence. With a long-term vision to locally produce smart home systems that combine advanced technology with competitive pricing, SAS aims to lead the market in smart, efficient, and customer-focused architectural solutions.